Ep. #21 Creator Culture w/ Danny Desatnik

Danny is a strategic marketer and driven by curiosity. He works for #paid, an influencer marketing platform based out of Toronto. In this episode, Danny and I discuss a variety of topics relating to the current world of creators. With the coming of age of the internet, the world of possibilities for creators has exploded. Whatever area of specialty one is interested in, there are a host of experts in that field creating content online to share in their wisdom. There is also an enormous market for creators to provide entertainment to the world. With enough dedication and commitment, it has become possible for anyone to establish an audience or viewers and/or listeners. Most people spend considerable amounts of time online consuming content of their favourite kinds. Whether it’s podcasts, blogs, vlogs, videos, music, shows, studying, how-to’s, or memes, the internet is a fruitful place to connect consumers and creators. Danny and I discuss various aspects of the so-called creator culture wherein ordinary people have harnessed their creativity skills to provide content to their audience. Many creators have managed to monetize their creative endeavours and earn a living this way. Danny’s podcast Creator Culture focuses on exploring the creator economy – talking to both creators and advertisers on how they work in this field. 

Danny Desatnik

Danny is a strategic marketer and driven by curiosity. He works for #paid, an influencer marketing platform based out of Toronto. In the role, he helps brands find opportunities to collaborate with incredible creators. Prior to #paid, Danny worked in the music industry (talent and campaign management) helping artists build their fanbase through digital marketing strategies.

Danny’s Podcast: Creator Culture

Inspiring the world, one conversation at a time with Rob Lawless (@Robs10kFriends) Creator Culture

Welcome to week 29. Creators occupy all corners of the internet. Some will make you laugh, some will make you cry, and others will make you think. But, regardless of the output, each one has one thing in common. They are storytellers. So what does it looks like when the creator helps tell others stories. This week I'm chatting with Rob Lawless, aka Robs10kfriends. After leaving the corporate world in 2016, Rob set a goal of meeting 10,000 people. It's a journey to uncover the unknown and broaden his perspective. So far, he's met 4,674 people. Each conversation is an hour long. That means he has spent 280,440 hours learning about others and building genuine friendships. His mission is inspiring. There are countless stories of others embarking on a similar journey because of what he's doing. Imagine the impact he'll make by conversation 10,000. So, let's get to the good stuff. Here's my conversation with Rob Lawless 
  1. Inspiring the world, one conversation at a time with Rob Lawless (@Robs10kFriends)
  2. Supporting creators in ways traditional banks can't with Creative Juice CEO, Sima Gandhi
  3. The future of creator-led brands with Bryan Spunt (CEO, Seek Discomfort)
  4. Telling incredible stories by building and releasing tension with Tejas Hullur (@tejashullur)
  5. Growing strawberries and DTC TikTok accounts with Jessie Jacobson (@growithjessie)